Frequently asked questions

GENERAL INFORMATION

What is SPORTX?

SPORTX is a new, digital, short-form video marketplace that enables you to sell your content directly to buyers in a single, highly secure, global environment. Powered by Veritone aiWARE, the world’s first OS for AI, SPORTX delivers a revolutionary new way of licensing sports content to an ecosystem of brand-safe content buyers.

Why should I join SPORTX?

With SPORTX, sports rights holders, federations, and content producers can sell their video, creating new revenue streams while benefiting from full transparency over transactions. Media buyers can rapidly discover high-quality content from a vast breadth of sports video providers.

How does SPORTX work for buyers?

If you are looking for sports video, simply create an account and begin browsing. You can filter the feed to search for content. Once you have a clip to purchase, add to basket and proceed to checkout using a credit card.

How does SPORTX work for sellers?

Once onboard as a seller, your content populates SPORTX and is immediately available for purchase. Your sales dashboard keeps track of purchases.

What kinds of content are sold on SPORTX?

SPORTX features video content from some of the biggest names in international sports. Videos may include highlights, news, behind-the-scenes footage, social posts, archival footage, and user-generated content.

What rights does licensing through SPORTX grant?

Clearances can be established by the seller to ensure you’re granting the desired access to your content. As a buyer, you will only see content to which you are able to gain access, with rights clearances clearly delineated.

How does pricing work?

Pricing is determined by the tier of the seller, buyer, and the content. Multipliers are added, such as surge pricing when there’s an increase in demand.

Who is Veritone?

Veritone (NASDAQ: VERI) is a leading provider of artificial intelligence (AI) technology and solutions. The company’s proprietary operating system, aiWARE™, powers a diverse set of AI applications and intelligent process automation solutions that are transforming organizations in multiple industries. Veritone’s licensing business includes 2.9 million licensable assets, serving more than 5,500 customers, with more than 23,000 completed licensing projects, and more than 2,000 assets added monthly.

How do I get started?

To get started, please contact us at info@SPORTX.ai and someone from our team will reach out.

BUYING VIDEO

What content is available on SPORTX?

SPORTX features sports video licensing content from some of the biggest names in international sports. Videos may include event highlights, news, social posts, archival footage, and user-generated content.

How do I sign up to buy content?

To sign up for a free account, please register here and fill in all the required fields.

Steps:
  • Specify if you are a media buyer or federation
  • Enter your personal information
  • Agree to terms of service
  • Agree to a master license agreement
  • Verify your email address
  • Log into your account

What payment methods can I use?

We use Stripe* online payment processing and accept most major credit cards and debit cards: VISA, VISA Debit, Mastercard, Discover, JCB, and American Express.

*Stripe uses best-in-class security tools and practices to maintain the highest level of security and ensure your payments are protected.

How can I use the content I license on SPORTX?

Sports media licensing on SPORTX can be used for editorial purposes. For specific clearances, please contact us.

Permitted usage types:
  • Broadcast
  • Digital
  • Social
  • Archive

My question is not listed. Where can I get more information?

Please feel free to contact us at info@SPORTX.ai.

SELLING VIDEO

How do I sell my sports video on SPORTX?

Once you join the platform, you can add new content per events, such as matches, and organize by name, date, and the organization associated with that event.

Once a buyer has found a clip, they will click through to it and fill in the usage type and distribution location/territory to determine the price.

SPORTX’s analytics dashboard provides full clarity on how your content is performing with buyers and where it is being sold, so that you can optimize your content strategy accordingly.

What content should I make available?

Videos may include highlights, news, social posts, archival footage, and user-generated content. Over time, sales insights can drive the content you make available.

How is video priced?

Pricing is determined by the usage type, distribution territory, and tier of the seller, buyer, and the content. Multipliers are added, such as surge pricing when there’s an increase in demand.

As transactions increase over time, the platform will learn optimal prices for your content and apply these dynamically to maximize revenue automatically.

How do I get started?

To get started, please fill out the Contact Us form at the bottom of the homepage, and we will get back to you as soon as possible.

How do I get more information?

Please feel free to contact us at info@SPORTX.ai.

Contact Us